TOPIC: Year 2026 Trends:

Balancing AI, Scientific Evidence, and Doctor Expectations in Pharma Marketing

26th April 2026 (Sunday)
11:00 AM - 1:00 PM (IST)

Days
Hours
Minutes
Seconds

TOPIC: Year 2026 Trends:

Balancing AI, Scientific Evidence, and Doctor Expectations in Pharma Marketing

26th April 2026 (Sunday)
11:00 AM - 1:00 PM (IST)

Days
Hours
Minutes
Seconds

850+ Seats Booked Last Chance!

Who should attend?

  • Pharma Marketing Managers, Brand Managers, Product Managers, Group Product Managers, AI & Digital Strategists, Medical Affairs Professionals, Medico-Marketing Teams, Business Heads, Directors, VPs, and CXOs across pharma and healthcare.

🎯 Why Attend?

Pharma marketing is evolving rapidly in 2026.

This session will help you step back and understand where growth is really coming from—and how pharma marketing needs to adapt to stay relevant. With AI becoming integral to content creation and engagement, and therapies like anti-obesity drugs reshaping market dynamics, expectations from doctors are evolving rapidly.

The challenge is no longer just adoption of new tools—but ensuring that speed and innovation do not come at the cost of scientific credibility and trust.

What will you learn?

This webinar brings together industry leaders to help you:

  • Decode key 2026 trends impacting pharma marketing, including new care delivery models
  • Understand how doctor expectations are evolving in terms of content quality, relevance, and scientific depth
  • Balance AI-led speed with strong scientific evidence in everyday marketing decisions
  • Identify new opportunities for engagement beyond traditional field-force driven models
  • Build a more credible, insight-led marketing approach in a rapidly changing ecosystem

Educators

Enroll in an exclusive learning experience led by the Pharma industry's top-tier professionals and gain an unparalleled competitive edge.

Dr. Manish Mahajan

Medical Affairs Lead- Biologics & Vaccines

Zydus Group

Dr. Amarnath Sugumaran

Director Medical Affairs

Cipla

Parul Sood

Director – Marketing (CMVD)

Servier India

Priyanka Gupta

Strategy Lead

Lupin

Dr. Swati Sinha

Moderator

PharmaState Academy

Will I get the certificate?

Yes. Certificate to be awarded. Registration & attendance is mandatory for certification.

About Event Partner

Wolters Kluwer is a global provider of professional information, software solutions, and services for clinicians, accountants, lawyers, and tax, finance, audit, risk, compliance, and regulatory sectors. Trusted clinical technology and evidence-based solutions that drive effective decision-making and outcomes across healthcare. Specialized in clinical effectiveness, learning, research and safety. Wolters Kluwer has 185-year legacy and portfolio represent thousands of customers worldwide.

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